Sales Skills For Founders Newsletter | Sales Skills For Founders

Sales doesn’t have to feel awkward or manipulative.

Each week, learn how to lead better sales conversations, spot weak deals early, and build a pipeline you can actually trust.

Written by

Brian Ondrako

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3% of your market is ready to buy. But the other 97%?

Brian Ondrako

Is your referral network actually working, or just sitting there?

Aug 23, 2026

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6 min read

Is your referral network actually working, or just sitting there?

Brian Ondrako

How much of your last call did you actually spend talking?

Aug 16, 2026

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4 min read

How much of your last call did you actually spend talking?

Brian Ondrako

2 levers you're not pulling on every sales call

Aug 9, 2026

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4 min read

2 levers you're not pulling on every sales call

Brian Ondrako

Aug 2, 2026

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3 min read

The most overlooked skill in sales

Brian Ondrako

Nobody taught you how to structure a pilot (Good news: I'm doing that today)

Jul 26, 2026

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4 min read

Nobody taught you how to structure a pilot (Good news: I'm doing that today)

Brian Ondrako

You want questions...start with this one.

Jul 19, 2026

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2 min read

You want questions...start with this one.

Brian Ondrako

Jul 12, 2026

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2 min read

You know what to do, now practice it.

Brian Ondrako

If I asked you right now, could you explain how you'll hit your revenue goal?

Jul 5, 2026

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4 min read

If I asked you right now, could you explain how you'll hit your revenue goal?

Brian Ondrako

...

Archive

3% of your market is ready to buy. But the other 97%?

Is your referral network actually working, or just sitting there?

How much of your last call did you actually spend talking?

2 levers you're not pulling on every sales call

The most overlooked skill in sales

Nobody taught you how to structure a pilot (Good news: I'm doing that today)

You want questions...start with this one.

You know what to do, now practice it.

If I asked you right now, could you explain how you'll hit your revenue goal?

Sales Skills For Founders

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