Sales doesn’t have to feel awkward or manipulative.
Each week, learn how to lead better sales conversations, spot weak deals early, and build a pipeline you can actually trust.
Written by
Brian Ondrako
Connect
Mar 1, 2026
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6 min read
A simple method to guide the conversation in the right direction
Feb 22, 2026
5 min read
Was it ever a deal in the first place?
Feb 15, 2026
7 min read
focus on their core problems, find yourself some more wins.
Feb 8, 2026
Get crystal clear on what it takes to get in the endzone
Feb 1, 2026
8 min read
Jan 25, 2026
and the "R.A.D." Framework to own that moment
Jan 18, 2026
"fence-sitters" don’t move without making it compelling
Jan 11, 2026
Jan 4, 2026
4 min read
The subtle art of building shared ideas